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Influence behaviour with shopping centre radio

Are you making the most of our Radio service, because it isn’t something that merely fills a void, but the only marketing method guaranteed to reach 100% of your in-store shoppers.
We have talented creatives who know how to set the right tone and use sound to influence retail behaviour – from increasing shopper dwell times and spend, to providing an ambience that staff really want to work in – creating a positive uplift in their experience and improved customer satisfaction ratings.
How do we know this? We ran academic research into customer behaviour and found that:
- 76% of shoppers say their mood’s affected by in-store ambience
- 60% of shoppers agree they shop longer if they like what they hear
- 61% of retailers agree that interesting music and radio increases staff productivity
So if radio can increase staff performance, customer behaviour and the overall atmosphere in your mall, why wouldn’t you use it?
We don’t just offer a radio facility, but also the expertise and insight into how it could work best for you, making sure the audio we provide is completely OnBrand.
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If you need help using your Client Area or if you’d prefer to discuss your Radio options over the phone, please don’t hesitate to contact me on 03333 220022. Also, feel free to take a look at our case study to see just how important radio messaging can be.
All the best,
The OnBrand Group
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